Posts Tagged ‘washington’

BlogWell: How Big Brands Use Social Media

ConAgra Foods, US Navy, UnitedHealth Group, IRS, Delta Air Lines, National Association of REALTORS, Discovery Communications, and USA TODAY will share case studies in corporate social media at BlogWell DC: How Big Brands Use Social Media on May 4 in Washington, DC. You’ll learn how to get started, get past roadblocks, and make your social media program phenomenal – all in one afternoon, for just $250. Get practical, how-to advice on creating great content, earning management buy-in, training employees, engaging fans, and keeping everything ethical and legal. Presented by GasPedal and Apply the code SMCDCSENTME to get 20% off your registration.

To register, please visit:


Event Recap: Get Geeky: Smart Social Networking

Guest post by: Liz Glomb, DC Events Committee Member

Having to compete with multiple other networking events on the same evening, it was great to see that a large group of people decided to attend the Get Geeky: Smart Social Networking SMCDC event at Porter Novelli DC on February 23, 2011. People were greeted with a warm welcome by Porter Novelli, a fantastic and yummy spread of food, and top notch panelists.

The speakers for the event included Frank Gruber (@FrankGruber, CEO & Co-founder of TechCocktail), Shana Glickfield (@dcconcierge, Partner at Beekeeper Group), and Shonali Burke (@shonali, Principal at Shonali Burke Consulting) and was moderated by Alexander Howard (@digiphile, Govt 2.0 Correspondent for O’Reilly Media).

The topic for the event was centered around how to network in the digital age using various social networking platforms and how to turn an online relationship into a business or job opportunity. Other topics that were discussed included how to manage your offline and online activity as well as the pros and cons of having your personality reflected in your online image. 

The panel brought up many interesting points, and after 2-hours intense discussions and tweets, here were some of the highlights:

  • The Line between offline and online is becoming thinner, so you have two choices: wall up completely or be social.
  • Your relationships that form online can affect you offline (and vice versa)
  • Always be curious (Frank Gruber)
  • You don’t always have to be serious (Frank Gruber)
  • You are still a person, so use your personality
  • Don’t have a personality? Learn to behave (Shonali Burke)
  • Don’t ignore opportunities i other social media channels

And that’s the recap for the Get Geeky: Smart Social Networking SMCDC. MANY thanks to Porter Novelli DC for allowing us to use their space for the event and for the delicious food and refreshments. Another thank you goes out to our awesome moderator and panelists for their great content, interactions, and humor. For more information about the Social Media Club DC and other events, please follow the conversation on Twitter (@smcdc) and “like” us on Facebook.

November Event Recap: Politics Gets Social

The midterm elections are behind us – victory celebrations are winding down, wounds are beginning to heal, and Christine O’Donnell jokes are no longer en vogue. As the nation’s capitol prepares for a new political season, SMC-DC took some time to reflect on the election and the role of social media in the political process.

This Wednesday Politics Got Social. The evening started off as any political event should – with networking! SMC-DC members from the left, right, and middle came together to mingle and exchange business cards at our venue, Pillsbury Law, and then to ask questions to our expert panelists, who provided three unique perspectives on politics and social media.

Katie Harbath (@KatieHarbath), Chief Digital Strategist at the National Republican Senatorial Committee shared an insider perspective on social media and the campaign process. Her advice for integrating social media into a political campaign: Start now! Ok, ok, start right after you read this post. She also shared that transparency and authenticity are key and recommended that politicians tweet themselves, rather than leaving it to staffers. Participants also wanted to know – who has been successful in integrating social media into campaigning? Katie offered up Scott Brown as a prime example. He started engaging constituents online early. And even though he initially communicated with a small number of fans, the quality was high, thus increasing loyalty. One way to start growing your online fan base is “after the handshake.” When a politician meets someone in person, they should ask them to become an online follower.

Fundraising also plays an essential role in the political process. Mike Mayernick (@mmayernick) founder of social giving startup, (@givto), shared his perspective on how social media comes into play. Fundraising is a “call to action” and social media may not be the right forum but with a strategic process it can be a good starting point. His recommendation: start by sharing an article that will stir up support, next create a petition for your supporters to sign. As participants sign up for emails, funds tend to follow. Experience shows this method garners much higher giving rates than generic pitches. Michael also emphasized the importance of an integrated campaign when using social media in politics.

And did you know there is a job that actually requires you to watch The Daily Show and Colbert Report? Well there is, but sorry, it’s taken. Lauren Feldman of American University is one of the nation’s leading researchers in political communications. Participants were eager to hear her insight and findings from a research study she conducted at the Rally to Restore Sanity and/or Fear. One interesting nugget is that 25% of those surveyed said that “political divisiveness” is the most important problem facing our country, distinguishing rally attendees from the larger population. She later discussed that comedy can be used to awaken the political junkie in those who wouldn’t normally participate.

As the evening wrapped up, panelists discussed how social media is still a new phenomena in politics. Many politicians last campaigned in 2004 when these digital resources didn’t even exist. Additionally, “political rules were not written for a new media world.” Although the rules pose some obstacles for politicians, the public is fortunately becoming more forgiving of online gaffes, so not being able to spell a word, like say “potato”, in a Tweet won’t necessarily make you the nation’s laughing stock.

All in all, it was a fun and enlightening event. I know we will all look forward to see what our experts have to say when the 2012 elections ramp up.

Thanks again to our host – Pillsbury Law, our panelists, and to all those who attended. Stay tuned for pictures and video from the event!

A special #SMCDC event: Annie Stela concert at Busboys and Poets on 10/28 to support education in Africa

They say social media can be used for social good.
They say music is good for the soul.
Doing good is generally known to be good for the soul.
Get ready to feel ALL sorts of good, everywhere.

Join is for an event of social media, musical, and philanthropic proportions.
MIND BLOW. A true social media story…

SMCDC  —> Annie Stela in concert —> at Busboys and Poets   —> to support Citizen Effect’s education project

Come out for a night of music when Annie Stela comes to DC to perform on Thursday, October 28th! She’ll be doing a one-night performance at Busboys and Poets at 5th and K St. NW at 9:00 PM. You’ll have the opportunity to hear some of Annie’s work and get a chance to win a signed copy of her CDs AND win free Citizen Effect T-shirts!

Register for Join us for a special Social Media Club-DC event in October:  Annie Stela at Busboys and Poets in Washington, DC  on Eventbrite

The social media story

Through the power of her website and blog, Annie reached out to fans to ask if they wanted her to come to their city to play at their house for their group of friends. Our very own SMCDC leadership member, @Mike_Kohn — a big Annie Stela fan — wrote Annie and asked her to come to DC. And the rest, as they say, is history. Instead of keeping Annie to himself; however, Mike is sharing her with SMCDC and all of DC for that matter a true social media man.

The Annie Stela story

After a childhood spent writing poems and songs in quiet suburban Michigan, Annie Stela moved to LA at the age of 22. She got a hard core-case of mono and some serious culture shock – but once she recovered, she was signed to Capitol Records. She recorded her debut full-length record, Fool, with producer Bill Bottrell (Sheryl Crow, Shelby Lynne) and, after fear over her label’s stability, released it independently on iTunes in early 2008. Influenced by artists like Billy Joel, Ben Folds Five, and Tori Amos, Fool chronicles Annie’s journey from Michigan to LA and, as such, from childhood to adulthood. After touring with artists like Joseph Arthur, Ron Sexsmith, and Bright Eyes, she later released Little House and Hard City.

Tickets are only $5 (that’s less than a lot of phone apps!), which will go to support education for HIV-affected youth in Rwanda as part of a Citizen Effect project.

Register for Join us for a special Social Media Club-DC event in October:  Annie Stela at Busboys and Poets in Washington, DC  on Eventbrite

The Citizen Effect: Education in Rwanda Story

The majority of youth in the Kirehe and Kayonza districts of Eastern Province, Rwanda, live in extreme poverty and are not able to enjoy their right to an education. The most vulnerable youth are those that are HIV-affected, a large portion of whom are orphans. They have the greatest chance of not receiving secondary schooling or proper HIV treatment.

The FACE AIDS 2010 Back to School Campaign aims to raise funds to send HIV-affected Rwandan youth to secondary school. The Back to School Campaign has the potential to help up to 656 students. By joining the campaign, you are standing in solidarity with HIV-affected students in Rwanda, ensuring that they can enjoy the same right to an education as you do.

Register for Join us for a special Social Media Club-DC event in October:  Annie Stela at Busboys and Poets in Washington, DC  on Eventbrite

A special thanks to Busboys and Poets!

Busboys and Poets is a restaurant, bookstore, fair trade market and gathering place where people can discuss issues of social justice and peace. Each Busboys and Poets location should enhance the community — allowing us to bring together a diverse clientele reflective of the surrounding neighborhoods. Busboys and Poets creates an environment where shared conversations over food and drink allow the progressive, artistic and literary communities to dialogue, educate and interact. Follow them on Twitter and declare your love on Facebook.

SMC-DC September Event: Using Social Media for Customer Service

SMC-DC is hosting a panel regarding Using Social Media for Customer Service. Panelists will discuss how social media impacted the traditional customer service world, best practices for large enterprises in using social media to connect with customers, and local vs. national difference. Participants include moderator Shashi Bellamkonda, who is currently Head of Social Media and Brand Evangelism for Network Solutions; Munish Gandhi who founded Hy.Ly; Andre Francis who is the Social Media Representative for Pepco; and Tony Hudgins who is the Co-Managing Partner for Public Group/SET Entertainment, which includes DC favorites Public Bar, Sushi Rock, and Lupe Cantina.

Title: Using Social Media for Customer Service

Date: Wednesday, September 22, 2010
Time: 6:00 pm to 8:00 pm

Location: TBA very soon – watch the Eventbrite page for details!


Sign up on Eventbrite:

Once the event reaches full capacity, we will start a waitlist. Please email us at if you wish to be added to the list, or to cancel your reserved spot.

In other SMC-DC News:

Mark you for calendars for an October 1 tweetup to see “The Social Network” (a.k.a. the Facebook movie). Theatre locations in DC, MD and VA. Stay tuned for where and what time the movie will be.

In October, our monthly event will be on a Monday instead of a Wednesday night. Mark your calendar for Oct. 25th. It will be part of a national Social Media Club initiative for social media and family.

A message from Jill Foster:

As a way to show appreciation for your continued participation in the social tech community, WomenWhoTech is to donating (2) tickets to two SMC-DC members to attend WomenWhoTech’s telesummit. Think top leaders, movers, shakers, entrepreneurs, and you – all on one telesummit! It’s time for the 3rd annual Women Who Tech TeleSummit that will take place September 15, 2010 with over 800 women (and men) from across the US and abroad in the non-profit, political and business world.  The awesome event will feature an incredible lineup of thought provoking panels including technology change makers.  The TechCrunch CEO, BlogHer’s COO, and more great minds will join this year’s speaker slate with more on panels, events, and how to register at

To enter the raffle for free tix, just tweet the below twitter post (definitely include the cited hashtags as to ensure your name is entered to win!).

Hey @smcdc ! Want 2 hear TechCrunch CEO & other greats @WomenWhoTech’s Telesummit 9/15? Tweet this 2 enter 2 win free tix! #smcdc #wwt

And in other social media news:

The WOMMY Awards executed by WOMMA (The Word of Mouth Marketing Association) celebrate excellence in the word of mouth and social media marketing industry and honors those who have created innovative, strategic and (most importantly) talkable marketing campaigns throughout the past year.
There are several categories for entries to the WOMMYs, and both agency and corporate teams are invited to participate.
Eligible Categories Include:
  • Social Media: Best use of social media as a communication medium
  • Introduction: Best word of mouth communication program to introduce new products/services
  • Momentum: Best word of mouth program to juice existing products/services
  • Experiential: Best word of mouth program as the result of great customer experience
  • Innovation: Best use of word of mouth insights to invent a new product or service.
  • Research: Best strategic thinking to measure the impact/success of WOM

The final deadline for entry is Friday, September 17th, so check them out today!

#CitizenGulf #DateAuction : Meet our eligible bachelors and bachelorettes!

#CitizenGulf National Day of Action is TOMORROW! And since everyone has been showing how big their hearts are by supporting  #CitizenGulf and making a difference for families in the Gulf, we ought to give those hearts a little something back…

Announcing the #CitizenGulf #DateAuction!

Featuring DC’s most eligible bachelors and bachelorettes! Bidding will start at $5 – not necessarily because our singles are worth that much, but because we want to make sure there’s no weird financial pressure involved so that everyone can have a good time.

All you have to do to bid is be there. The easiest way to do that is to click the button below.

Register for CitizenGulf DC: National Day of Action in Washington, DC  on Eventbrite

IMPORTANT NOTE: Please bring cash! We will have a form on-site to get contact information for auction bidders who wish to receive a tax-deductible receipt from Citizen Effect. After you’re done reading, we’ve embedded a map of ATMs located near Washington, DC, for your convenience, trust me… you’ll want to date these folks  😉

Looking forward to seeing you tomorrow! Thank you for your support!

Without further ado – Meet out bachelors and bachelorettes!!


Alison kicks ass and often takes names – but only in the form of Twitter handles. She bleeds red, not because it’s normal, but because she’s from Massachusetts and a wicked die-hard Red Sox fan. So if you prefer pinstripes, you shouldn’t bother bidding. Ok, well since this is for charity, Yankees fans can bid, but they have to pay double. When she’s not managing marketing and communications for GlobalGiving, Alison likes to perform improv and karaoke, but also likes to channel her inner Liz Lemon and watch primetime cable news and do crossword puzzles. Fair warning, your date will inevitably have its own hashtag and be livetweeted.


Sterling is 29 years old. He is 6ft tall, has black hair, dark brown eyes, and a smile that ­shines so bright, it does his name justice. He is a software engineer and senior consultant at Booz Allen Hamilton. He is well-versed in IT technologies including Java/Java EE, JSP, XML, XHTML, SQL, C++, PHP & MySQL, DB2, Microsoft: SharePoint Portal Server, ASP.NET, C# — and is looking for someone who can complement his analytical and coding skills. Sterling is fluent in binary code, but this Aries is even more fluent in the language of love.


Despite his Asian heritage Patrick wouldn’t call himself a Social Media ninja. This Boston native has a driver’s license says he’s 5’10” but insists he’s 5 feet, 10 and a half inches. Patrick is social media flack at New Media Strategies and is a writer for We Love DC. When he’s not winning over clients and readers he’s winning the hearts of patrons as a professional stage manager. Don’t worry however, this dark and handsome gentleman leaves drama at the door, he’s a lover- not a fighter after all.


Hailing originally from New Jersey, Genevieve lives in DC and is a public affairs specialist for the United States Mint. Just graduated with her Master’s from Georgetown this spring she has lots of time on her hands to shop for shoes, watch bad Vince Vaughn movies, and read the Sunday Washington Post. She likes a good bottle of Pinot Noir or an ice-cold Stoli martini after work or while cooking dinner for her friends…or anytime really. A soccer-player and a jock at heart, Genevieve loves to root for the hometown boys, the Caps, Nationals and DC United but left her football loyalty in Chicago with the Bears and Brian Urlacher. At 5’7″ with dark brown eyes, and brown curly hair, she has an infectious laugh that would fit in at any comedy club in DC. Having acquired her first bicycle without streamers, a flowered basket, or a banana seat she’s looking for a fellow foodie with whom she can explore DC’s bike trails and other undiscovered nooks and crannies.


Toby has been in the Advertising / Communication industry for more than five years. With a bachelor’s degree in Creative Advertising Art Direction from VCU, this creative renaissance man has worked with national accounts and local non-profits. He currently serves as Communications Director for a DC-based non-profit that teaches film-making to underserved youth as a means for them to tell their story. He likes a dirty goose martini after a long day, dislikes debbie-downers & nay-sayers, believes in magic, and has an affinity toward great typography.


Alex is the college boy you’ve always wanted. He’s a real American man, pursuing two degrees in marketing and communications at the prestigious American University right here in Washington, D.C. A true networker, Alex has built a reputation for his social media prowess and is well known for being one of the best-looking avatars in Twitter-feeds around the city. He’s looking for someone who can match his social nature and non-stop, outgoing and ambitious personality. His Klout score may be only 70, but in love he’s nothing less than a perfect 100.

I told you. To the ATM you go!

Register for CitizenGulf DC: National Day of Action in Washington, DC  on Eventbrite

Special thanks to our individual sponsors

Tracy Tran (@TracyTran)

Eric Johnson (@el_studio)

Jill Foster (@JillFoster)

Anne Eigeman (@aeindc)

Chris Abraham (@chrisabraham)

Thanks to #CitizenGulf local supporters

Check out the Oil Spill Browser Plug-in created by Jess3.

At any mention of BP, the word is blacked out and oil drips down.

August heating up: #SMCDC Happy hour and #CitizenGulf-DC are right around the corner!

You know how August was supposed to be the month Social Media Club-DC was going to slow things down to cool off (literally), review new leadership team applications, and plan for the upcoming year? No way. There are too many good things going on that we are excited about. And here we go!

Celebrating new SMCDC officers, August 18

BIG thanks to everyone who applied to be part of SMC-DC leadership. We are currently reviewing applications and placing folks in positions we think will shine and help our community. We will send congratulations out to team members this week and formally announce the 2010-2011 leadership team next week. to celebrate, you are cordially invited to happy hour on August 18 to mix and mingle with our new team! Save the date and stay tuned for more details, but the event will be held in DC proper, probably Chinatown or downtown. If you would like to sponsor this event, please contact us at socialmediaclubdc [at]

Raising funds for Gulf families with CitizenEffect, August 25

We are also proud to announce that Social Media Club-DC has joined Citizen Effect’s CitizenGulf project on it’s National Day of Action — August 25 in alignment with the week of the fifth anniversary of Hurricane Katrina. The benefit — to be promoted by Gulf Coast Benefit — seeks to help fishing families find a new, more sustainable future by providing education resources for their children.

Social Media Club very much supports the project, which will take place in cities from Honolulu all the way to New York. Please join us for our event in DC at Busboys and Poets (5th & K, NW). In honor of New Orleans, we’re jazzing it up — literally! We hope you’ll be there to support this great cause and for the good times à la Mardi Gras 🙂 Please click here to RSVP and help us spread the word!

If you or your company is interested in supporting this great cause by sponsoring our CitizenGulf event, please register for the appropriate level and we’ll get in touch with you to add your logo or an image/link to your blog on our Eventbrite page and other promotions. Thank you in advance!

Register for CitizenGulf DC: National Day of Action in Washington, DC  on Eventbrite

See you all on August 18 and 25!

Image Credit: CitizenGulf and Flower Art Garden

Special thanks to #CitizenGulf local supporters